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Grain Insurance and Guarantee Company > Financial
Church Insurance Package
Advertising , Branding , Communications > Campaign
Full page ad and brochure
Project Date
February, 2007
Description
Our client, Grain Insurance and Guarantee, has carved out a niche market offering unique insurance specialty products. Our challenge was to create a brochure and national ad that was universally acceptable to a diverse client base and yet specifically outlined the coverage offered.
We decided to shoot images that hinted at the religious nature of the buildings but did not specifically focus on a single denomination or architectural style. The campaign hinted at the many difficulties faced by religious organizations that GIG’s offerings might solve.